Skip to content
Agent Home — Marketing & Design for Real Estate Agents
← Services

04

Social Media Content & Posting

“You build relationships. We manage your social media marketing.”

We plan your content calendar, design branded posts, create short videos, write captions, and schedule approved content. We also review available activity so each month's posts build on the last.

Tell Us What You Need
Green kitchen with brass pendant lights used in sample social content
Illustrative concept imagery

What’s included

Depending on your agreed monthly scope, this may include:

  1. 01Monthly content calendars.
  2. 02Branded graphics and carousels.
  3. 03Buyer tips, seller advice, approved testimonials, and verified market updates.
  4. 04Reels and short videos using approved photos or footage.
  5. 05Listing promotion content.
  6. 06Captions and calls to action.
  7. 07Scheduling to supported accounts and available performance reporting.

You handle comments, direct messages and personal conversations. Automated campaign messages are included only where agreed in your approved plan.

Sample work

Campaign pieces

Click any piece to inspect it full screen.

Sample concept

Monthly Content Calendar

A month laid out week by week — educational tips, local spotlights, market updates, and listing promotions — with each post planned, reviewed, approved, and scheduled before anything goes out.

Sample concept

Branded Post Collection

Six matching post templates covering buyer tips, seller advice, a listing, a client quote, market figures, and a neighbourhood highlight, so your feed stays consistent in look and voice.

Sample concept

Monthly Market Update

A square feed post and a matching story graphic carry the month's local figures — median price, days on market, active homes — giving your audience a reason to ask what it means for them.

Sample concept

Seller Tips Carousel

A four-slide carousel walks homeowners through what to do before selling, ending with a clear invitation to reach out — useful advice that keeps your name in front of future sellers.

Sample concept

Neighborhood Spotlight

A four-slide carousel and a matching story take followers through one area's homes, green spaces, and local spots, showing buyers you know the neighbourhood rather than just the listings.

Sample concept

Short Video Reel

A short vertical reel and its story slides turn one piece of advice into watchable content — three common first-buyer mistakes and what to do instead — with a tour or question prompt at the end.

Sample concept

Agent Introduction Set

An introduction post and two story cards put your face, your approach, and your way of working in front of new followers, so people arrive at a first conversation already knowing who you are.

Sample concept

Client Testimonial Cards

A client quote is set as a feed post, an accent card, and a story graphic, so a kind word from a recent buyer or seller keeps working as social proof across your channels.

Illustrative designs with fictional client branding and placeholder addresses. Market figures shown as placeholders must be verified before use.

Process

  1. 1

    Set the direction

    Share your brand, audience, and local insights.

  2. 2

    Review the calendar

    Approve the monthly campaign topics, content, captions, and supporting visuals.

  3. 3

    We schedule

    Approved posts are scheduled to your supported accounts.

  4. 4

    You engage

    You handle comments, messages, and conversations.

  5. 5

    Review and refine

    We share available reporting and adjust the next month.

Your responsibilities

  • Branding, authorized materials, and local insights
  • Approvals and required disclosures
  • Replying to comments and direct messages
  • Audience conversations and client relationships

Costs & expectations

  • Your proposal will specify the monthly deliverables, quantities, platforms and revision limits before you sign up.
  • Advertising spend is additional and paid directly to the ad platforms, with your budget approved before launch.
  • Data subscriptions, printing, postage, photography, filming, hosting, premium assets, and third-party software may cost extra, depending on your agreed scope.
  • You handle calls, personal follow-up, lead qualification and appointment setting. Agent Home manages the marketing and design work included in your plan.
  • Campaigns must follow applicable data-use, housing-advertising, privacy, and brokerage requirements.
  • Leads, appointments, follower growth, engagement, listings, offers, and closings are not guaranteed.

Let’s Plan Your Next Campaign.

Tell us what you want to promote—your listings, a seller or buyer campaign, or your social content. We’ll help you plan the next steps.

Tell Us What You Need