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03

Property & Listing Marketing

“You manage the listing. We manage the marketing campaign.”

We turn your listing photos and details into flyers, email announcements, social posts, property videos, and landing pages—dedicated property pages where interested buyers can share their details and contact you. From Coming Soon to Just Sold, each status update and open house gets its own materials, with appropriate advertising where included.

Tell Us What You Need
White modern farmhouse with black windows used in a sample listing launch
Illustrative concept imagery

What’s included

Depending on your agreed monthly scope, this may include:

  1. 01Coming Soon and Just Listed graphics, carousels, Stories, and property Reels.
  2. 02Property landing pages with photos, details, virtual tours, and inquiry forms.
  3. 03Listing announcements, agent-to-agent email promotion, and follow-up templates.
  4. 04Open-house invitations, social posts, registration forms, and reminders.
  5. 05Facebook, Instagram, or Google campaigns where appropriate.
  6. 06Price Improvement, Back on Market, Pending, and Just Sold campaigns.
  7. 07Seller reports covering available campaign activity, engagement, and inquiries.
  8. 08Supporting digital and print flyers and brochures.

Sample work

Campaign pieces

Click any piece to inspect it full screen.

Sample concept

Just Listed Launch Package

A new listing goes out through one coordinated set — a square social post, a vertical story ad, a digital flyer, and a property landing page — so every channel tells the same story in its first days on market.

Sample concept

Listing Advertising Suite

Paid placements on Facebook and Instagram put a listing in front of local buyers, each pointing to a mobile inquiry page where interested people can ask a question or book a viewing.

Sample concept

Property Flyer and Brochure

A one-page flyer and an open two-page brochure carry the same listing details — photos, room sizes, price, and your contact information — for open-house tables, door knocks, and email attachments.

Sample concept

Open House Invitation Set

An invitation flyer, a matching social story, and a guest sign-in form on a tablet work together before and during an open house, so visitors arrive and leave their details on the day.

Sample concept

Property Reel and Story Set

Still photos are cut into a short vertical reel and a run of story slides, giving your listing a reason to appear in feeds between showings and keeping the tour request close at hand.

Sample concept

Single-Property Landing Page

A dedicated page for one home — photo gallery, feature list, and a showing request form — laid out for both desktop and phone so every ad click lands somewhere that answers the question.

Sample concept

Listing Milestone Graphics

Four matching graphics keep the listing visible across its life — price improvement, back on market, pending, and just sold — so your audience hears about it more than once.

Sample concept

Seller Marketing Report

A plain-language report shows the seller what their marketing did — ad reach, page visits, enquiries, and showing requests — with previews of the live pieces, so the work is visible each month.

Illustrative designs with fictional client branding and placeholder addresses. Market figures shown as placeholders must be verified before use.

Process

  1. 1

    Share the listing

    Send property details, authorized photos, and key dates.

  2. 2

    Approve the campaign

    Review the launch plan and every piece of creative.

  3. 3

    Launch

    We prepare and publish approved materials across the agreed channels.

  4. 4

    Update as it moves

    Price changes, open houses, and status updates get their own materials.

  5. 5

    Report to your seller

    We share available activity so you can keep your seller informed.

Your responsibilities

  • Accurate listing details and property updates
  • Authorized images and video
  • Brokerage information and required disclosures
  • Approvals, inquiries, showings, and negotiations

Costs & expectations

  • Your proposal will specify the monthly deliverables, quantities, platforms and revision limits before you sign up.
  • Advertising spend is additional and paid directly to the ad platforms, with your budget approved before launch.
  • Data subscriptions, printing, postage, photography, filming, hosting, premium assets, and third-party software may cost extra, depending on your agreed scope.
  • You handle calls, personal follow-up, lead qualification and appointment setting. Agent Home manages the marketing and design work included in your plan.
  • Campaigns must follow applicable data-use, housing-advertising, privacy, and brokerage requirements.
  • Leads, appointments, follower growth, engagement, listings, offers, and closings are not guaranteed.

Let’s Plan Your Next Campaign.

Tell us what you want to promote—your listings, a seller or buyer campaign, or your social content. We’ll help you plan the next steps.

Tell Us What You Need